Format guide
The deep-dive explainer
Research a question, build a clear mental model, and explain it through a script and visuals.
Read format guide 6 min read
Content format guides
Understand what making it involves.
Explore story structures, production steps, skills, and tradeoffs. Then see where each format fits within a niche.
Read a production guide
Structure · workflow · resources · fit
Format guide
The hands-on tutorial
Plan a useful outcome, demonstrate the steps, and help viewers avoid common mistakes.
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Format guide
The thoughtful review
Choose evaluation criteria, test your subject, and turn the evidence into a useful verdict.
Read format guide 7 min read
Format guide
The visual essay
Develop a point of view and support it with research, narration, and visual storytelling.
Read format guide 8 min read
Format guide
The process film
Document the decisions, setbacks, and transformation behind making something.
Read format guide 5 min read
Format guide
The field guide
Turn first-hand knowledge into an organized, practical guide to a place or experience.
Read format guide 6 min read